The final project requires you to develop an export marketing plan; you are assuming the role of the exporter; pick a product and a country to which you would like to export the product to. DO NOT use an existing and already established company for this project. You are developing an exporting marketing plan for YOUR own export business.
Final Project Part 1 must be in Sentence Outline format. Review the sample export marketing plan available in the Course Content Folder for guidance on what information to include in your own export marketing plan.