Management : Opportunity Identification And Planning Slp

1Running head: OPPORTUNITY IDENTIFICATION AND PLANNINGOPPORTUNITY IDENTIFICATION AND PLANNINGNameLecturerModuleDateMarket segmentationApple Inc. has become one of the household names taking phase in the technologicalevolution. There is segmentation of the Apple Inc. company with diverse populace adopting intousing their technology in everyday activities. My idea will revolve around technology just asApple Inc. My first target market will be teenagers. These are some of my market base withmany embracing iPods for various reasons. Some of the reasons are socially based where theylisten to music, chat on Facebook, MSN and tweet. There also gaming applications appealing tothe teenagers.The college and university students have not been left behind in embracing the use of mycomputation devices. Notes by most students are best taken from laptops thus quick retrievalcourtesy of their capabilities.The business people will be intrigued by my products in the market since they offerquality. These devices assist in reaching to the customers with ease in comparison to othercompany devices which stall quickly (Khan, 2015). Sending documents by these products ischeap and hands out it to the receiver organized to their preferences.Adults are also fanatics of using technological products which are useful for their dailyneeds inclusive of calls, checking on maps, connections on the internet, using cameras anddocuments storages and sharing with others. Portability feat ...


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