Help me study for my Business class. Im stuck and dont understand.
A major producer of passenger tires has launched an advertising campaign in which it is trying to market windshield wipers to the public under its brand name, which has been highly successful in the passenger tire market.
In a 2- to 3-page Microsoft Word document, respond to the following:
Support your responses with examples.
Cite any sources in APA format.
Name your document SU_BUS4101_W1_A3_LastName_FirstInitial.doc.
Submit your document to the W1 Assignment 3 Dropbox by Tuesday, April 29, 2014.