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Running head: SWOT analysisSWOT AnalysisName:Institution:SWOT analysis 2Strengths and weaknessesPeopleSkillsHaving an excellent staff that is able to handle the organizational sales with a strongknowledge of the company productsHaving relationships skills that the helps in building customer relationships will enableone convince them to make repeated purchasesCompany offering its employees training facilities through programs like seminars is anopportunity because it helps them to strengthen their skills thus helping the company inimprovement of quality in returnProduct or serviceQualityHaving a consistent quality of product and services which involves ensuring that thequality of the company product is not compromised at any timeThe opportunity here is having competing products that are of lower quality in themarket. Similar product offered by competitors not being able to fulfill the existing marketdemand is another opportunityCompanyCustomer attitudesSWOT analysis 3Having loyal customers who have a positive attitude towards the company is strengthbecause one is assured that more customers will be convinced about the company by the alreadyexisting customersCustomers having a negative attitude about the competitors are an opportunity becauseone is sure these customers will no longer buy the products of that competitor.Opportunities and threatsPeopleSkillsExistence of potential employees in the labor market with the required skills andexpe ...


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